So after one of the IT Cheifs asked about blogs and wikis, I’ve been looking for more information about corporate use of these tools. How can a rather conservative egg, potato, and refridgerated goods distributer understand and then leverage the power of communicating through blogs to both employees and customers? I’ve run across a good article called “The Me2 Revolution” (thanks to Tech Memeorandum) which talks about this very issue quite nicely. I recommend reading this article, as it describes a new growing perception in readers today.
Corrected the link to the article.